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loaded in screen.css aad-20220314--> Skip to Bulletin Content Skip to Bulletin Navigation AZ Index Bulletin Home Institution Home Washington University in St.Louis Send Page to Printer Download / Print Options Toggle menu Search Bulletin Submit search --> About Washington University Programs of Study Undergraduate Graduate &&＃8203; Professional About This Bulletin Search Results Search Results 2023-24 Bulletin About Washington University Programs of Study Undergraduate Graduate &​ Professional About This Bulletin Bulletin Submit search --> Search Send Page to Printer Download / Print Options Search Results Bulletin›Search Results›Search Results Change Edition 2023-24 (1 result) 2022-23 (1 result) 2020-21 (1 result) 2019-20 (1 result) 2018-19 (1 result) 2017-18 (2 results) 2016-17 (1 result) 2015-16 (0 results) 2014-15 (0 results) 2013-14 (0 results) 2012-13 (0 results) 2011-12 (0 results) Go B55 MKT 377 Consumer Behavior Psychological, sociological and social psychological principles as they apply to consumer response to product offerings, media communications, personal influence and other environmental factors. Consumer buying behavior is analyzed from theoretical, empirical and applied perspectives. Current applications of concepts employed by marketers are discussed in the context of both consumer and industrial marketing situations. Prerequisite: MKT 370.Credit 3 units. EN: S View Sections Contact Info About Washington University Programs of Study Undergraduate Graduate &&＃8203; Professional About This Bulletin Search Results Search Results Office of the University Registrar Washington University in St. Louis Women's Building, Suite 10 One Brookings Drive, MSC 1143-0156-0B St. Louis, MO 63130-4899 314-935-5959 | fax: 314-935-4268 [email protected] https://registrar.wustl.edu Email the Bulletin editor Additional Resources Admissions Course Listings Financial Aid Bulletin A-Z Index Site Map facebook twitter instagram youtube flickr --> Snapchat TikTok © 2023 Washington University in St. Louis Close this window Print Options Back to top