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External Partners Alumni Search Submit Return to home Search Search About About Olin Home Why Olin Equity, Diversity & Inclusion Leadership & Strategy News & Media Events Contact Us Programs Programs Home Explore Our Programs BS in Business Administration MBAs Specialized Master's Doctoral Executive Education Dual Degrees Faculty & Research Faculty & Research Home Faculty Directory Research Research Centers Olin Brookings Commission Olin Award Student Resources Student Resources Home Career Services Center for Experiential Learning Entrepreneurship Academic Calendars Student Organizations For Current Students For Military Veterans Admissions Admissions Home Scholarships & Aid Attend Program Events Visit Olin Ask a Student Student Profiles Request Information Refer a Candidate External Partners Alumni Craft beers add to ABInBev’s complex supply chain May 8, 2017 By WashU Olin Business School 1 minute read Home News Craft beers add to ABInBev’s complex supply chain For Anheuser-Busch InBev, it&＃8217;s difficult enough to manage the most efficient beer supply chain in the U.S. As they acquire an ever-growing number of craft breweries, the complexity of their distribution increases dramatically. But with extremely accurate production planning and time-tested transportation methods, the largest brewer in the world is able to spread the joy of delicious craft beer to the farthest corners of the earth. Chris Pickett, Senior Director of Tier 1 Warehousing & Transportation, paid a visit to The Boeing Center to talk about his role in AB InBev&＃8217;s operations. He shared insights on effectively integrating craft beers into a macro beer supply chain, as well as managing load complexity and shipment quantities across brands. Product mix complexity is managed by AB InBev using three main strategies. First, they use rigid cycle production to maximize output for each SKU. Second, they plan pallets using optimized order quantity, which helps them to meet wholesaler demand using the fewest number of shipments. Third, they build pallets using proprietary technology in the warehouse environment, ensuring the most beneficial product stacking patterns. All of these techniques allow AB InBev to manage an efficient supply chain, while maintaining an extremely high service level for their craft beer offerings. Craft Beer Delivery from a Macro Beer Supply Chain Chris Pickett shares his insights on integrating craft beers into a macro beer supply chain. Play video About the Author WashU Olin Business School Firmly established at the Gateway to the West, Olin Business School at Washington University in St. Louis stands as the gateway to something far grander in scale. The education we deliver prepares our students to thoughtfully make difficult decisions—the kind that can change the world. Contact Us For assistance in finding faculty experts, please contact Washington University Public Affairs. Monday&＃8211;Friday, 8:30 to 5 p.m. Sara Savat, Senior News Director, Business and Social [email protected] &＃160; Kurt Greenbaum,Communications [email protected] Twitter: WUSTLnews Share article Apply Now Visit Us Request Info One Brookings Drive, St. Louis, MO 63130-4899 [email protected] 314-935-7301 News & Media Events Faculty Directory WashU Center for Career Engagement Washington University home Olin Links Sitemap Privacy Policies Title IX Accessibility ©2024 Washington University in St. Louis